Why SEO sucks.
Lately, finding something has become quite simple: two or three searches on google. This wasn't always the case, and google's reward for making the world a better place has been lots of money. However, this isn't all about roses: SEO is the price to pay.
People tweak their old sites or even build their entire site based on google's search engine. This basically means that yet another step has to be taken... Google's take on this seems to be working around getting people to give up their privacy, signing up their habits so that they'll know what you're looking for, even if you don't.
The downside is that search engine optimization might leave out interesting stuff. My greatest example is the blog of a man called José Saramago. His blog won't come up if you google his name, but he writes on it everyday. You'll probably get some articles on him, and a wikipedia page. But his blog won't show up. Something to do with relevance, the language it's written in, and also the frequence of updates.
Sucks, doesn't it?
People tweak their old sites or even build their entire site based on google's search engine. This basically means that yet another step has to be taken... Google's take on this seems to be working around getting people to give up their privacy, signing up their habits so that they'll know what you're looking for, even if you don't.
The downside is that search engine optimization might leave out interesting stuff. My greatest example is the blog of a man called José Saramago. His blog won't come up if you google his name, but he writes on it everyday. You'll probably get some articles on him, and a wikipedia page. But his blog won't show up. Something to do with relevance, the language it's written in, and also the frequence of updates.
Sucks, doesn't it?
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